• FAIR – supporting auto accident victims through advocacy and education
  • FAIR – supporting auto accident victims through advocacy and education
  • FAIR – supporting auto accident victims through advocacy and education

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Canada Auto Insurance Providers Must Connect with Customers through Technology

The recent J.D. Power 2016 Insurance Digital Evaluation Study highlighted a rift between consumers and insurance companies online. The study (in its fifth year) found that only 55 per cent of those asked would return to their insurer’s website to have service needs met. Updating a user profile or adding a driver or vehicle to a policy were the largest frustrations for customers, scoring the lowest satisfaction points.

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